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DirectTrack was originally created in 1997 and since that time has grown into the most robust tracking, reporting, and affiliate management solution in the industry. Many of the below features where built from the recommendations of our valued clients. Each month we continue to add improvements and new innovations at the request of our clients.
- DirectLink
- Have all of your tracking links pointed directly to your own landing pages - NO redirect links
- This ensures YOU get credit in the search engines for YOUR partner links
- Helps prevent your creatives from being blocked by with Norton Ad-blocking feature
- CrossPublication
- Merchants - Offer your campaign to over 45 DirectTrack Powered Affiliate Networks!
- Networks - Hundreds of offers to choose from to pull into your network of affiliates
- No additional tracking codes needed - everything is seamlessly passed between each DirectTrack copy
- Advanced Ad Serving & Creative Optimization
- All ads are served by the Speedera Content Distribution Network
- Ads can be optimized on the fly to show the best performing creative
- Target ads based on time of day, location, keyword, & users browser
- FraudMeter™
- Fraud is a serious concern for affiliate marketers. DirectTrack’s exclusive FraudMeter™ technology helps to prevent and automate fraud detection. FraudMeter™ looks for trends on across your affiliate base for things we’ve found to be fraudulent. In addition, ALL DirectTrack clients benefit from one another by being able to share information about affiliates they feel may not be of the highest quality.
- No Commissions Charge
- You own ALL affiliate relationships
- Direct Response DOES NOT take a percent of sales or commissions
- Monthly costs for DirectTrack are a fraction of what Affiliate Networks charge
- KeywordMax (add on module to DirectTrack)
- Track ALL pay-per-click terms through one interface
- Manage your bids automatically through KeywordMax
- Provides recommended keyword & fraudulent click monitoring
- Datafeeds/SKU Based Commissions
- Upload unlimited products in DirectTrack to create datafeeds
- Affiliates can select datafeeds that can be selected by product category
- Datafeeds can be downloaded in a csv, txt, or xml format
- Fraud Management Tools & Reports
- FraudMeter measures dozens of variables found to be associated with affiliate fraud
- DirectTrack reports the IP Address and Time/Date of all affiliate activity
- Affiliate approval process helps weed out false applications
- Partner Communication Tools
- Email your affiliate whenever & as often as you like
- Create your own templates to send out
- Set up template Auto emails that are sent based on affiliate performance
- Customer Support
- Phone, email, Instant Message, and auto-support documents available
- Dedicated client support office that only handles customer questions
- We listen to our clients requests and respond!
- Reliable Tracking & Detailed Reporting
- Multiple options for tracking to ensure no sales are lost
- Nearly a dozen detail reports to drill down to find the numbers you need
- Optional Real-Time or Status Based reports for your affiliates
- Customizable Partner Interface
- Maintain the same look and feel as your website
- Create your own tool set to offer your affiliate partners
- Customize Reporting & other menu items
- Multi-Currency Support
- Compatible with over 150 international currencies
- Clients & Affiliates can review commission in their selected currency
- All currency functions are optional
- Technical Stability
- Redundant Tier one Internet connections=
- Load Balanced Web Servers to balance out traffic spikes
- Daily data back-up's and 24-hour performance monitoring
- Campaign Management
- Set up different campaigns to track any media buys
- Campaigns can track different actions (click, leads, sales, etc.)
- Campaigns can be advertiser or offer specific for your affiliates to choose
- Track & Commission On All Types Of Offers
- You can set up CPM, CPC, CPA, & Co-Registration offers
- Affiliate commissions can be set based on different actions
- All offers can be targeted on an affiliate by affiliates basis
- Private Label
- Complete branded advertiser and affiliate interface
- Choose your own domain to host the site
- Product Specific Payouts
- Offer different commission levels based on product SKU's
- Pay a higher bounty to less popular products to encourage your affiliate to promote them
- Payouts can be a flat amount or percentage of sale
- Geo-Targeting
- Deny traffic from certain countries you don't do business with
- Serve up ads based on the end user's country
- Coming Soon - Report on traffic breakdown by country
- Self-Replicating Pages
- Create template WebPages to give to your affiliates
- Affiliates can co-brand the page with a header & footer
- You can set up sub-domain for affiliates such as http://joeaffiliate.yoursite.com
- Tiered Commissions
- Create multiple tiers to bonus affiliates commission for hitting goals
- Bonus tiers are automatically reset each month so everyone stars over
- Set up a 2-tiered program to pay affiliates for referrals to your program
- Hybrid Campaign & Payouts
- Campaigns can track multiple actions (i.e. Free signups & Paid)
- Commission partners on hybrid payouts (i.e. Impressions & Leads)
- Individual Affiliate Commissions
- Set up individual payouts for your top affiliates
- Set up performance groups an entire category a different amount
- Suppression List Technology (DNEList)
- DirectTrack integrates with DNEList
- DNEList automatically manages advertisers
- Suppression files & opt out's Affiliates/Publishers can automatically obtain updated files in your private interface
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Contact A Rep:
730 Holiday Drive
Building 8
Pittsburgh, PA 15220
T: 412.921.6881
F: 412.921.1844
TF: 866.773.4460
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